At Chewbeads, It's a family affair. The idea began in 2009 after our son Benjamin was born. Like most babies, he loved to put everything in his mouth and my necklaces were a favorite. Like most moms I didn't feel comfortable letting him chew on them, with the concern they might break or have unwanted chemicals. As a veteran of the fashion industry I had an amazing collection of necklaces and bracelets and with those as my inspiration I set out to create soft, non-toxic jewelry that was colorful, chic, and above all else safe. Hence, Chewbeads!